DrinkSmart

Screening, brief intervention and support
for binge drinking.

Public Health   CLIENT: ACC

Background

Many people exhibiting at-risk behaviours, that are not yet established addictions, never access any type of health care services. Current risky drinkers are often in denial or cite concerns about stigma as well as a desire to deal with their problems on their own as barriers to seeking treatment.

Brief

Alcohol treatment options favour intensive treatment related to severe issues, such as addiction. We needed to overcome one of the biggest challenges in health behaviour change: to promote accessibility of efficacious tools and services that promote reductions in risk behaviours, not established addictions.

Solution

DrinkSmart is a web and mobile application to help people track their drinking and change their risky drinking behaviour. It is not just a screening and intervention tool, it’s a treatment tool.

Track your drinking,
calories and money spent

DrinkSmart calculates money spent and calories consumed while providing the user with a clear outline of their alcohol intake & the trends around it.

Create personal challenges

As orientation, users are required to track their alcohol intake in a DrinkSmart challenge for their first week. After this they are encouraged to set up a personal challenge, setting themselves a daily limit or a goal for the next week.

Community Newsfeed

The community provides feedback and support to one another as they share their troubles and successes.

DrinkBuddy

DrinkBuddy acts as a personal mentor, sending users reminders and tips on how to stay on track with their challenges and facilitating discussions in the public newsfeed.

Tips & Advice

The community features a tips section that provides users with practical tips to help them manage their alcohol intake in various situations.

“Happy to have found this app. It’s been helpful to track my drinks so I see how much I consume...”

DrinkSmart user

Results

In it’s first six months, 1,377 users have joined DrinkSmart. 1,094 of the current users started a challenge with a total success rate of 88%. (as at 20 August 2014)

Reviewed by Australia's leading Alcohol and Drug Information Network

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